Enzo’s Legacy & Ferrari Today
With Enzo Ferrari’s passing in 1988, this resulted in Fiat’s ownership stake increasing to 90%. However, before his death, Enzo Ferrari wanted to add more to his company’s legacy. The last car he approved was the F40, which was built upon the supercar legacy initially pioneered by the 288 GTO four years earlier. Enzo’s successor in 1991, Luca Cordero di Montezemolo, presided over the company for an impressive 23-year tenure, during which the company underwent significant growth. Between 1991 and 2014, Montezemolo not only expanded the profitability of Ferrari’s road car portfolio almost tenfold but also achieved this by broadening the range of available models while carefully restricting production quantities. His leadership witnessed remarkable strides in Formula One, attributed to strategic moves like recruiting Michael Schumacher and Jean Todt, as well as the introduction of three iconic flagship cars: the F50, the Enzo, and the LaFerrari.
Following Montezemolo’s resignation, a series of rapid changes ensued in Ferrari’s leadership. Initially, Sergio Marchionne assumed the reins, overseeing pivotal milestones like Ferrari’s initial public offering and its subsequent separation from Fiat Chrysler Automobiles, before Louis Camilleri took on the role of CEO and John Elkann became chairman. In 2021, Camilleri stepped down as CEO, making way for Benedetto Vigna, who unveiled an ambitious plan to develop Ferrari’s inaugural fully electric model. Throughout this period, they expanded its production capacity, capitalizing on the global increase in affluence, while also adopting a more discerning approach to its licensing agreements.
Today, Ferrari stands as a beacon of automotive excellence and passion, with a rich history spanning nearly a century. From its humble beginnings as a racing team to its transformation into a global icon of luxury and performance, their legacy is one of unwavering commitment to innovation, craftsmanship, and the pursuit of victory. Through decades of triumphs and challenges, the Prancing Horse has maintained its status as a symbol of prestige, pushing the boundaries of engineering and design. As the company continues to evolve and adapt to changing times, one thing remains constant: Ferrari’s enduring allure and dedication to creating some of the world’s most extraordinary and coveted automobiles.